Moving Media Blog

How we used billboards on the move to DRIVE up sales in 2021

While most businesses were forced to go into lockdown last year, We at Movia took to the streets to advertise some of the biggest companies. From Walmart to Shoppers and to exciting winnings out of your holiday stockings. Movia had so much fun with these projects. Let’s have a look at some of our successful […]

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Sports brands use creative OOH ads to reach and engage with fans

Life is getting back to normal gradually as more than 3.57 billion doses have been administered across 180 countries, according to data collected by Bloomberg. The latest rate was roughly 30.2 million doses a day. In the U.S., 337 million doses have been given so far. In the last week, an average of 519,678 doses […]

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How To Save Money On Online Advertising

The internet is a powerful tool for businesses of all sizes, allowing them to reach more customers and increase their profits. But it can also be expensive – especially when you start looking at online advertising costs. Fortunately, there are several ways that savvy business owners can save money on online advertising without sacrificing results. […]

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4 Ways You Can Effectively Advertise Your Business

Image source: https://unsplash.com/photos/Cn_xnlFG4oU Small business owners are always looking for new and effective ways to advertise their businesses. But with so many options available, it can be difficult to know which ones are the most effective. That’s why we will explore four of the best ways you can effectively advertise your business. 1. Branded Clothing […]

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8 Great Billboard Truck Campaigns and Why they Work

Written by: David Leo and Alma Escudero In recent years, there has been a major transition from static and stationary billboards to a mobile centric wave of new out-of-home (OOH) advertising, but while the older methods are still around and will continue to succeed such as classic billboards, companies are now starting to innovate with […]

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How to Measure Results with Mobile Billboard Campaigns!

It’s been long understood that measuring Out of Home (OOH) Advertisements is a bit trickier to do because you can’t be guaranteed exposure.   While internet advertising tools count precisely how many clicks an ad generated and TV and radio allow you to capture ratings figures, OOH ads display in the physical world where such metrics […]

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Mobile Billboard Marketing and CPM’s: Your Guide.

Cost per thousand (CPM) is the term used to indicate the cost of 1,000 impressions received from one advertisement. What does it mean? Cost:Total amount spent on advertisement Total impressions: No of times ad was loaded on the page Companies aim to achieve a CPM between $1 – $10 (In other words – spending $1-$10 […]

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What is Out of Home Advertising All About?

Written by: Alma Escudero and David Leo Out-of-home (OOH) advertising, also called outdoor advertising, outdoor media, and out-of-home media, is advertising experienced outside of the home. This includes billboards, wallscapes, and posters seen while “on the go”. It also includes place-based media seen in places such as convenience stores, medical centers, salons, and other brick-and-mortar […]

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12 Things To Keep In Mind If You’re Using Vehicles For Advertisement

Image Source: https://unsplash.com/photos/68BBDyysBgc Are you looking for a new way to advertise your business? If so, you may want to consider using vehicles. Vehicle advertising can be very effective, but it’s important to keep a few things in mind if you’re going to use this marketing strategy. In this blog post, we will discuss the […]

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