August 18, 2022
Due to the fierce competition in the business field, every business owner is continuously looking for ways to set their organization apart from the competitors. This typically calls for a comprehensive marketing strategy. This explains why large corporations spend millions on media marketing. Small businesses, however, face a similar setback since they lack the resources […]
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July 14, 2022
While the first billboard was built in the early 1800s, OOH advertising is believed to have existed for 40,000 years. Advertisers are becoming more creative with their branding efforts as this medium sees improved methodology improvements every year. In the past, it has been challenging to pinpoint precisely how, when, where, and whether an OOH […]
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June 23, 2022
When we think of out-of-home media in the past, we only think of traditional methods of brand promotion. However, thanks to technological advancements, out-of-home media now has a much wider scope, giving advertisers many options for digital brand promotion. For marketers on a tight budget, outdoor advertising is the best option. One of the most […]
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June 9, 2022
Mobile billboards are more than just billboards. They’re space-smart because they are continuously moving and as a fact, they are also cost effective when compared to traditional billboards and other media of advertising. In this blog, we will be listing out the top reasons why you should choose mobile billboards for your company along with […]
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May 11, 2022
Ever wondered why some brand names are synonymous with the product itself? How does ‘cola’ represent all soft drinks? How does one ask for a Band-Aid and not an adhesive bandage? Watching TV is now Netflix? These brands and more, have all gained success through aggressive brand advertising. Brand awareness through advertising can influence consumer […]
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