Moving Media Blog
Moving Billboards vs. Vehicle Wraps: Pros and Cons
Marketers spend countless hours crafting advertisements to capture the attention of their audience – and picking the right medium can be difficult, especially in the out-of-home advertising market.
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Australia’s Outdoor Advertising Trends: Why DOOH
Interested in entering the Australian digital out-of-home advertising scene? You’ve come to the right place. Here are some key industry statistics, facts, and general information that you should know. DOOH is taking over Australia!
Moving Billboard Design Ideas for OOH Advertising
Designing an effective moving billboard is much easier said than done. You need to consider factors such as proper branding and easy-to-discern messaging. At the same time, you want your advertisement to be visually stimulating and memorable. Hopefully, these will give you some inspiration for an upcoming campaign for you.
Is Billboard Advertising right for YOU? Consider these facts…
Out-of-home (OOH) advertising is a marketing medium that reaches consumers while they are out of their homes or “on the go” in public places. Outdoor Advertising is considered a mass marketing medium, so it is best utilised for large messages, branding and new campaign launches.