February 1, 2023
The internet is a powerful tool for businesses of all sizes, allowing them to reach more customers and increase their profits. But it can also be expensive – especially when you start looking at online advertising costs. Fortunately, there are several ways that savvy business owners can save money on online advertising without sacrificing results. […]
Read More
November 3, 2022
Written by: David Leo and Alma Escudero As a small business one of the trickiest things to help your business grow is to decide how to market and advertise your company. There are plenty of different routes for you to take including advertising on T.V or radio, or in the print sphere with magazines or […]
Read More
September 23, 2022
Before you look for a PPC agency, you should understand how pricing works and what to expect from quotes. PPC agency rates can vary depending on location, experience, and other factors. Quotes will include a list of services that the agency offers as part of their package. Be sure to ask questions if you do […]
Read More
September 5, 2022
Image Source: unsplash.com In today’s digital landscape, video marketing has emerged as an increasingly popular and effective method of communication with customers. With the rise in online video consumption, businesses that embrace video marketing are witnessing remarkable results. If you haven’t tapped into this powerful tool yet, you’re missing out on a unique opportunity to […]
Read More
August 25, 2022
3D printing is a revolutionary tech that has opened new frontiers and has practical applications in virtually every industry. The marketing sector is no exception. More marketers are now keen to embrace 3D printing and adapt its potential applications for advertising instead of sticking to traditional methods. Here’s how you can use 3D printing for […]
Read More
June 22, 2022
There are hundreds of ways to advertise ranging from online to outdoor advertisements. We see them virtually everywhere we go–on trains, on billboards, and on the websites and apps we scroll through. However, one type of advertising that tends to get overlooked is those that are placed on trucks. The premise of advertising trucks is […]
Read More
May 11, 2022
77% of consumers make a purchase based on the name of a brand. Ever wondered why some brand names are synonymous with the product itself? How does ‘cola’ represent all soft drinks? How does one ask for a Band-Aid and not an adhesive bandage? Watching TV is now associated with Netflix? These brands and more, […]
Read More
May 10, 2022
There are many contributing factors that go into making a campaign successful. Some of these factors include the target audience, the ad’s message, the design of the ad, and the media outlets used to run the ad. It’s important to carefully consider all of these factors when designing and running a campaign. By doing so, […]
Read More
May 11, 2021
By many global measures, the UK is one of the top-performing advertising sectors in the world. According to official UK Government data released in February 2020, advertising and marketing generate Gross Value Added (GVA) of £18.6 billion! The UK is a hub for innovative advertising, especially when it comes to Out-of-Home. Recently, UK advertising companies […]
Read More
March 30, 2021
There’s a lot to be said for Out-of-Home (OOH) advertising being an engaging medium because of its ability to be tangible, present, and striking. However, what often really makes the medium stand out from the rest, is its ability to be made into an interactive demonstration, encouraging consumer participation. Interactive advertising is a media-based marketing […]
Read More
