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Moving Media Blog

8 Great Billboard Truck Campaigns and Why they Work

Written by: David Leo and Alma Escudero In recent years, there has been a major transition from static and stationary billboards to a mobile centric wave of new out-of-home (OOH) advertising, but while the older methods are still around and will continue to succeed such as classic billboards, companies are now starting to innovate with […]

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How to Measure Results with Mobile Billboard Campaigns!

It’s been long understood that measuring Out of Home (OOH) Advertisements is a bit trickier to do because you can’t be guaranteed exposure.   While internet advertising tools count precisely how many clicks an ad generated and TV and radio allow you to capture ratings figures, OOH ads display in the physical world where such metrics […]

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How to Measure Results With Truck Ads

The advertising options seem limitless because nowadays there are so many options. Whether we like it or not, we see advertisements everywhere we go, from billboards to mobile ads. It’s been long understood that measuring Out of Home (OOH) Advertisements is a bit trickier to do because you can’t be guaranteed exposure.   While internet advertising […]

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Why Advertising on Trucks is Perfect for Small Businesses

Written by: David Leo and Alma Escudero As a small business one of the trickiest things to help your business grow is to decide how to market and advertise your company. There are plenty of different routes for you to take including advertising on T.V or radio, or in the print sphere with magazines or […]

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Are 3D Mobile Billboards the Future of OOH Advertising?

Written by: David Leo and Alma Escudero Nowadays, people commonly see an average of 4000 ads every single day, this includes those admittedly rather annoying pop-up ads you see on websites and the billboard on the street. Due to this, the attention and interest people give them decrease drastically, now they rather skip, use extension […]

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What Works Better for your Brand: Billboard or Delivery Truck Advertising

Written by: David Leo and Alma Escudero Mobile advertising has become one of the most successful and creative mediums for advertising campaigns over the past few years with companies like Walmart, Shoppers Drug Mart and OLG turning to companies like Movia to help expand their branding reach with their use of out-of-home advertising (OOH). OOH […]

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Three Tricks to Improve your ROI Using Mobile Advertising Trucks

Written by: David Leo and Alma Escudero All company’s strive to maximize their Return on Investment (ROI) but most of their advertising dollars end up going towards print, television and radio ads, all the while the best option for a greater markup is using mobile advertising trucks.  Should you want to expand your company’s exposure […]

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