October 13, 2020
The secret to getting and holding the attention of customers has always been the perfect marketing tagline. The headlines that stand out are those that not only cause people to remember them, but also share them with others. Humorous, catchy, memorable, and impactful imagery, or a combination of all of the above, are what make […]
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August 19, 2020
In the advertising world – creativity is king. Why? Because we’re constantly being exposed to advertisements every day, from every source imaginable – which makes it almost impossible to stand out. Fortunately for advertisers, creativity gives them the opportunity to be unique, create brand loyalty, and increase revenue. After all, if you can capture a […]
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July 27, 2017
Impressions are the number of times potential customers view your advertisement. The quantity of impressions generated by an ad gives a company an indication on the relevancy of their campaign. Essentially, large numbers of impressions will lead to higher conversion rates. Alternatively, a smaller number of impressions will drive less value for your company.
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