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Moving Media Blog

OOH Advertising for Fashion Brands: Why and How

For decades, out-of-home (OOH) advertising has been a highly suitable advertising medium for companies within the retail industry. This is because they are highly visibly, unskippable, visual, large, bold, and they reach consumers at an extremely crucial point in their purchase making decisions – right before they walk into a store. These days, it’s becoming […]

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