October 14, 2020
Did you know that an estimated 83% of the U.S. population lives in urban areas? By 2050, this number is projected to grow to 89% of the U.S. population. Urbanization is a global trend reflecting the growing population of the world. Some of the top reasons why people are moving to big cities are due to lifestyle, education […]
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August 11, 2020
According to the latest population estimates from the U.S. Census Bureau, Millennials have officially surpassed Baby Boomers as the nation’s largest living adult generation. As a major part of the US workforce at 80 million strong, Millennials have tremendous purchasing power and are projected to spend $1.4 trillion in 2020 alone. As such, brands that […]
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July 31, 2017
Launching successful out-of-home advertising (OOH) campaign on your own can be a little tricky, especially if you don’t have any prior experience or professional knowledge within the OOH Industry. Don’t worry! This brief checklist will prepare you for launching your ad campaigns like an actual advertising expert! Grab a notepad and let’s get started!
