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Moving Media Blog

Hyperlocal OOH Advertising Is More Important Than Ever

As we collectively sit and wait for the COVID-19 vaccination to arrive, we find ourselves completing our holiday shopping from the comfort of our couches or from our neighbourhood businesses. What’s extremely daunting to advertisers is how the brands that they promote will reach their audiences in a way that’s still effective and engaging. With […]

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Shifts in OOH advertising post-lockdown in Ontario

As we enter the third and final reopening phase of the pandemic in the province of Ontario, brands have a critical opportunity to reach consumers. As people resurface in popular city hot spots, brands should be using out-of-home (OOH) to promote their businesses for a number of reasons. OOH leverages hyperlocal branding, data-led planning, dynamic […]

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