Where high-impact truckside ads meet technology.

Drive your business with our unique combination of truckside ads, analytics and retargeting abilities.

Let’s talk.

Got questions about advertising on trucks or truck advertising rates? Contact us for a free consultation. We’ll discuss what results you can expect for your particular brand or business and whether or not truck ads are right for you.

Out-of-home performance that’s out of this world.

Cut-through creative

Our big, bold moving canvases drive to and alongside the people you’re looking to reach. Unlike static billboards that become distant wallpaper, our truck ads are ever-changing and at eye level, so they really break through.

Maximum horsepower, minimum cost

How expensive are truck advertising rates? Compared to other forms of OOH advertising, truckside ads have the lowest large format CPM (cost per thousand impressions) in the industry. Combine that with our mobile retargeting tech and you’ve got one of the most cost-efficient ways to reach your audience out there.

Target like never before

Truck advertising goes where traditional OOH media can’t. We’ll drive your message to exactly the audience you want, based on demographics, time of day, geographics, and even specific routes and roads.

Strategic route selection

Target specific routes like suburban neighbourhoods, rural roads, or dense urban centres. Or contextualize your message by choosing commercial, industrial or retail spaces such as grocery stores, gas stations or convenience stores.

Where advertising on trucks meet mobile retargeting.

Onboard beacon analytics

Know who saw your campaign when and where – thanks to our unique onboard beacon technology placed on every vehicle. Our online analytics dashboard will give you all the stats to help you gather learnings and check the success of your campaign in real time, anytime.

Retarget based on Wi-Fi/Bluetooth signal

Retarget devices that come in contact with your mobile billboard for ROI measurement. Our beacon technology picks up their Wi-Fi and Bluetooth signals, so you can detect, track, and build mobile audiences for your brand. You can even set frequency retargeting thresholds to only re-engage with those who have seen your ad a set number of times.

Reach exactly who you want

We’ll then help you strategically retarget this audience, based on your criteria for demographics, location, and online behaviour. The result is more meaningful contact with your consumer, and more traction and recognition for your brand. In other words, campaign optimization.

Truckside ads that don’t feel like truckside ads.

An extension of your brand

A message on a truckside ad is an ad. A message on a Movia truckside ad feels more like an extension of your brand. That’s because most people see our truckside ads as owned and operated by the brand, increasing your social currency. Your business feels bigger, busier and more "of the moment" than ever.

Connecting with the community

Our drivers can carry custom handouts and engage in meaningful, one-on-one exchanges with the people they meet while on the road, creating a valuable sense of community engagement.