July 25, 2022
No doubt that OOH advertising is now more popular than social media not just because of its efficiency but because of its engagement level too. When we talk about OOH media, truck-side advertising is always in front because of its size and ad visibility at eye level. Truck-side medium is intended to promote, infiltrate, and […]
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June 30, 2022
People have a hectic schedule; they do not have time to look on the phone for new products. Even popup ads on YouTube, and Instagram bothers them. In 2021, about 27% of internet users use ad blockers on their mobile devices. They make buying decisions when they are traveling. According to the Trucking Association, a […]
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June 28, 2022
The Gaining Popularity of Truck Ads There are so many ways to advertise, the possibilities are endless. From billboards to mobile ads, we see advertisements around us whether we like it or not. While these methods may be the ones that come to our mind first, there is another form of advertising that is just […]
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June 7, 2022
Mobile billboards are, to put it in simple terms, moving billboards. They are most often found on the side of moving vehicles, such as in public transit and taxis, but they are most frequently seen on the side of large trucks. Mobile billboards are regarded as one of the most effective ways to advertise a […]
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May 26, 2022
Truck advertising is one of the most common forms of mobile advertising, used worldwide by many different types of companies such as Coca-Cola, McDonalds, and Walmart–the list is endless. Although many marketing experts tend to label truck advertising as an outdated, old-school method of advertising, the truth is that truck advertising is more effective in […]
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March 10, 2022
When explaining outdoor advertising to the ordinary person, it is a strategy that allows businesses to promote their products or services outdoors and there are many different forms of it to choose from. Allowing businesses to plaster their ads onto outdoor displays where their consumers are most likely to be is a strategic and effective […]
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February 8, 2022
Advertising is a technique used to draw consumer attention to your product or service. Billboard advertising, or Out Of Home, is a major aspect of advertising and getting the correct message to consumers at the right place and the right time. Now as time passes and technology advances, trends within the industry change and brands […]
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February 4, 2022
As COVID restrictions loosen up, everyone is either planning a night out with their friends or brunch meetings. Image source: Pixabay Essentially anything that gives them a reason to leave their homes in which they spent the last two years. This is the right time to start focusing on ads which are easily accessible on […]
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January 27, 2022
While most businesses were forced to go into lockdown last year, We at Movia took to the streets to advertise some of the biggest companies. From Walmart to Shoppers and to exciting winnings out of your holiday stockings. Movia had so much fun with these projects. Let’s have a look at some of our successful […]
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January 25, 2022
Truck Advertising has become a growing and effective tactic to reach your target exactly where they are, be it in their homes, while out shopping, or on their morning commute to work. How does it work you may ask? Well advertising on truck side is just that, having a large printing of your product or […]
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