multi-media marketing Archives -

Moving Media Blog

Target truck-side advertising

Why Out-of-Home is a Win for Retailers

According to Statista, the Fast-Moving Consumer Goods (FMCG) market is the largest in the United States, with an estimated market value of $635 billion. This is why  players in the FMCG market compete aggressively in advertising to showcase why and how their products are the best in the market. Today, there are over 343,106 billboards […]

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Creative billboard from All State that says "Mayhem is Everywhere"

How to Win Consumer Trust with Out-of-Home Advertising

Have you ever noticed the advertisements on the sides of bus shelters, bus benches, or newsstands?  Or how about those that are on the sides of buses, vans, or trucks? Chances are, you just recalled ads that were placed by either a real estate agency, insurance company, or automotive dealer. And that’s no coincidence.  According […]

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Photo of Facebook billboard advertisement

Why Top Digital Brands Spend MORE on Outdoor Advertising

The Outdoor Advertising Association of America (OAAA) recently released the 2019 MegaBrands report – a comprehensive review of the largest national advertisers. Of the top 100 out-of-home (OOH) advertisers, many are technology brands, including Amazon (#1), Apple (#3), Google (#6), Facebook (#15), YouTube (#43), Zoom (#44), Microsoft (#55), Dell (#25), and Samsung (#85). It comes […]

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