interactive Archives -

Moving Media Blog

How Interactive OOH Ads Create Everlasting Bonds With Consumers

There’s a lot to be said for Out-of-Home (OOH) advertising being an engaging medium because of its ability to be tangible, present, and striking. However, what often really makes the medium stand out from the rest, is its ability to be made into an interactive demonstration, encouraging consumer participation. Interactive advertising is a media-based marketing […]

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man on the street interacting with a digital display about food

Ten Innovative OOH Campaigns that Engaged with the Public

Back in the day, the general public would be able to make an instant connection with the traditional methods of marketing – a short message that’s packed with information to try and get people to buy a product or a service. However, as modern society develops, marketing has become a huge and stimulating industry – […]

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