Eden Food Bank logo for their truck advertising campaign

Summary

Eden Food for Change ran a 3 month long campaign on 1 truck from October 2, 2016 to December 2, 2016. The campaign aimed to increase general brand-awareness in the Mississauga and Peel region. Their goal was to increase number of donors by 14% compared to last years.

Truckside Advertisement photo of Eden Food Bank showing casing a fridge that could be filled up

Number of
mobile billboards

1

Project Scope

10 weeks

Results

7+M impressions
after 10 weeks

Location

Toronto Ontario

Website

edenffc.org
One Mobile Billboard for Eden Food Bank with a empty fridge on it

About Eden Food for Change

Eden Food for Change is a non-profit organization committed to increasing, access to good food, healthy eating habits, and empowerment.